12 SEO Grow Hacks to Grow Your YouTube Channel - Wishpond blog

Backlinks allow you to increase traffic via off-site SEO; you can do this through link building. Your video’s backlink should be trustworthy, popular, and highly valued for it to drive traffic to your website.

For more, check out Semalt's What are the best practices to get quality backlinks for Youtube video?

6. Add Links to Your Video Description
Adding links to your YouTube channel isn't necessary backlinking, but it is a form of link building!

YouTuber Example: Wishpond

If you're making a video that requires viewers to see a part two or additional information, you can place your link in the description. The same can be done to direct people to your products, services, website, and any current offers.

7. Embed Your YouTube Videos
Allow your website visitors to view, share, and comment on your videos. You can add videos to written posts like tutorials for visual learners.

Once your video is embedded, it's seamlessly displayed on your website where viewers can press play, pause, or even share the video without leaving your page. Below is an image of an embedded video in one of our very own Wishpond blog posts.



YouTuber Example: TeamYouTube Help

To do this yourself, you can read Canto's step by step guide: The Fastest Way to Embed YouTube Video

8. Do Video Collaborations
Two YouTube channels are better than one! Expand your reach by doing a video collaboration and increase your SEO exposure. Co-host with a YouTuber with a complementary following to double your views and engagement.

Your co-host should either have the same number or more subscribers than you to support each other and improve your chances of popping up on the first page of YouTube's search engine.

You never know what video will go viral. Take popular YouTuber Alisha Marie, when she decided to co-host her weird food video series with fellow foodie Shane Dawson.

YouTuber Example: Alisha Marie

Feel free to do a video collaboration with multiple YouTubers in one video or for an entire video series.

9. Use Short Video Titles
Keep your video titles to 50 characters or 7-10 words. The longer the title, the less of it viewers will see when they are searching for content on YouTube. Use long-tail keywords in your video titles.

Check out the top results for "best social media apps.” Notice what they all have in common: keywords and concise titles.


You can still use detailed video descriptions and titles so Google can find your video for relevant and highly-specific long-tail phrases. Just don't go overboard, so your titles cut off.

10. Track Your YouTube Analytics
What do analytics have to do with SEO? Everything! You need to track your analytics to see if your SEO efforts are paying off on your YouTube channel, subscription, or website.

Keeping an eye on your metrics allows you to understand what's working and what's not. Where your videos are getting the most love, views and shares and which videos are performing better than others.

YouTube analytics isn't as daunting as it sounds. Earlier we spoke about VidIQ, but here are two free tools you can use to monitor your videos: YouTube Studio Dashboard and Google Analytics

Here are 12 YouTube analytics every YouTuber should know:

Watch Time
Impressions Click-Through Rate
Card Click-Through-Rate
Playlist Engagement
Unique Viewers
Traffic Sources
Subscriber Growth
For more here are the 12 Youtube Analytics Every YouTuber Should Know

11. Use Keywords in Your Video File Name.
Yes, it does make a difference. For example, if you upload your video, change your video's default name from "10000412556.mp4." to "Marketing.growth.hacks.mp4". Google will automatically focus on the keywords in your video's title. As simple as it seems, this can help to boost your video ranking dramatically.

12. Grow Your Youtube Channel by Uploading Your Videos on Facebook
Uploading your YouTube videos on other video platforms like Facebook, IGTV or Vimeo can help you to reach a broader audience that could be interested in your content.

Though most marketers still say they prefer YouTube over Facebook (87% vs. 68%) when combined for video and marketing efforts, the results speak for themselves. You can place a link to subscribe in your description or caption so you can grab some subscribers along the way.

You can also try these 4 Simple Ways to Use Videos on Facebook to help boost your engagement.

Bonus:Use VidIQ


Vid IQ is one of the most used YouTube analytics tools to help you to reach your goals and learn what you need to improve your channel.

Learn how you can drive traffic from your YouTube videos to your landing page and website, an individual publisher to manage your own (or multiple) YouTube channels. You'll also get YouTube SEO tips, suggested titles, and detailed descriptions to make your videos more engaging.

YouTuber Example: Think Media
Check out this quick overview by Think Media, one YouTube's best channel for anyone learning how to master YouTube, video, and influencer marketing.


A free account is available, but if you're serious about growing your YouTube Channel then invest in your channel and go pro to access added features to drive more subscribers to your channel.

10 Tools You Need To Grow Your YouTube Channel
Not only am I going to show you 18 best ways to grow your Youtube channel, but I'll also leave you with a list of the top 10 tools you need to grow your YouTube channel.

1.Canva: Use Canva to create free YouTube thumbnails with free templates and designs easily.
2.Keyword Tool: Use
Keyword Tool to help you find specific keywords that rank on Google and Youtube so you can optimize your content for SEO.
3. VidIQ: The go-to YouTube analytic tools to help you to reach your goals and learn what you need to improve your channel.
4. TubeBuddy:: This is a YouTuber’s best friend, it helps you to streamline your daily workflow on YouTube as well as editing and managing your content in bulk.
5. Social Blade: Social Blade gives access to data-driven YouTube ranking and analytics for not just for your YouTube channel but others as well.
6. Bitly: You'll be using this tool a lot when it comes to sharing your YouTube video links. Bitly helps you to take a long URL and turn it into a short and simple link.
7. Google Analytics:: YouTube Analytics and Google Analytics make a powerful duo when it comes to tracking your YouTube and website metrics to see the results of all your promotion and actions.
9. Camtasia: Use this app for professional screen and video editing when you need it the most.
10. Social Media Management Tools: Use social media management tools like Buffer or Hootsuite to better manage and promote your YouTube channel and videos on social media.

The Rundown
Growing your YouTube channel isn't a sprint, it's a marathon. Each time you upload, engage, or share your content, you have to make sure you're doing it in a way that optimizes your video content's SEO.

As you continue best practices, your channel will not only grow but withstand the test of time.

NEED HELP WITH PROMOTING YOUR YOUTUBE CHANNEL?
Book a free call to learn how our team of marketing experts can help you promote and drive traffic to your video today.

Related Articles

12 Youtube Analytics Every YouTuber Should Know
12 Tips for Using YouTube for Your Small Business
18 Powerful Ways to Grow Your YouTube Channel
Video Marketing: A 3-Step Introduction to Success with YouTube
Written by Victoria Taylor

Victoria is a Marketing Generalist at Wishpond specializing in all things digital marketing and social media marketing. In love with blogging and Taco Tuesdays. Follow her on Twitter @vicknwsbest.


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